A shopfront with
its own character.
An illustrated shopfront and a custom Shopify website with its own visual identity.
The IKI Society · Ecommerce website
The design focus.
The illustrated opening establishes the shop’s character before visitors explore the products. Product pages and a journal give the website more than a single route through the range.
The decisions you can see.
- Let the illustrated identity lead the shopfront.
- Give the products their own considered presentation.
- Connect the shop and journal through one visual system.
Explore the website to see the detail. These are design observations, not a claim about traffic, sales or measured business results.
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