https://getpointed.co.uk/blogIdeas, practical explanations and Pointed research.en-gbhttps://getpointed.co.uk/blog/negative-keywords-explainedhttps://getpointed.co.uk/blog/negative-keywords-explainedSun, 25 Oct 2026 09:00:00 GMTA search can mention your service and still be a terrible fit. Here’s how exclusions help you spend with more intention.Advertisinghttps://getpointed.co.uk/blog/changing-your-website-providerhttps://getpointed.co.uk/blog/changing-your-website-providerSun, 01 Nov 2026 09:00:00 GMTA new website can be ready while the handover is still unfinished. Existing page links, email and enquiry routes each need a place in the move plan.Websiteshttps://getpointed.co.uk/blog/what-a-search-campaign-report-should-tell-youhttps://getpointed.co.uk/blog/what-a-search-campaign-report-should-tell-youSat, 31 Oct 2026 09:00:00 GMTA report should leave you knowing what happened and what needs attention. A page of green arrows can still leave both questions unanswered.Advertisinghttps://getpointed.co.uk/blog/what-makes-a-useful-website-case-studyhttps://getpointed.co.uk/blog/what-makes-a-useful-website-case-studyFri, 30 Oct 2026 09:00:00 GMTA finished-project photograph can catch someone's attention. The useful part is explaining what you were asked to do, what you contributed and what the evidence actually shows.Websiteshttps://getpointed.co.uk/blog/customer-approvals-in-a-client-portalhttps://getpointed.co.uk/blog/customer-approvals-in-a-client-portalThu, 29 Oct 2026 09:00:00 GMTA client says 'looks good'. Your team still needs to know which version they saw, what they agreed to and whether work can move forward.Business toolshttps://getpointed.co.uk/blog/what-to-put-in-a-website-briefhttps://getpointed.co.uk/blog/what-to-put-in-a-website-briefWed, 28 Oct 2026 09:00:00 GMTYou can arrive with rough notes. What matters is explaining the job the website needs to do, what you already have and which decisions still need help.Websiteshttps://getpointed.co.uk/blog/what-is-a-qualified-enquiryhttps://getpointed.co.uk/blog/what-is-a-qualified-enquiryTue, 27 Oct 2026 09:00:00 GMTA completed form tells you someone made contact. Deciding whether you can help them takes a clearer definition of the work you want.Advertisinghttps://getpointed.co.uk/blog/who-should-own-your-business-domainhttps://getpointed.co.uk/blog/who-should-own-your-business-domainMon, 26 Oct 2026 09:00:00 GMTA supplier can look after your website while your business keeps control of its address. Getting the account details right makes that relationship much easier.Websiteshttps://getpointed.co.uk/blog/why-clicks-do-not-turn-into-enquirieshttps://getpointed.co.uk/blog/why-clicks-do-not-turn-into-enquiriesSun, 25 Oct 2026 09:00:00 GMTThe advert made a promise. The landing page has to make the next step feel worth taking.Websiteshttps://getpointed.co.uk/blog/what-website-price-comparisons-really-showhttps://getpointed.co.uk/blog/what-website-price-comparisons-really-showSun, 25 Oct 2026 09:00:00 GMTThe headline fee is the beginning of a comparison. Scope and what happens after launch make the numbers useful.Researchhttps://getpointed.co.uk/blog/what-to-put-in-a-client-portalhttps://getpointed.co.uk/blog/what-to-put-in-a-client-portalSun, 25 Oct 2026 09:00:00 GMTA good workspace gives people somewhere clear to find the job, understand the status and do their part.Business tools